Who We Are
About Us
At Sure Sports, we understand that professional athletes face unique financial situations. Since 2009, we’ve been a trusted resource for athletes in the NFL, MLB, NBA, WNBA, NHL, MLS, golf, and auto racing. We offer low-interest, unsecured loans and contract advances designed to align with the realities of a professional sports career. Our goal is to provide fast, flexible financing so athletes can stay focused on their performance while we help support their financial future.
Our Mission
Our lending marketplace provides capital access to professional athletes through specialized underwriting, tailored credit solutions, and exceptional servicing.
Our Values
Diligence
We operate with accuracy, thoroughness, and intentional urgency.
Innovation
Thinking differently to create the best credit solutions for athletes.
Confidentiality
Our commitment to privacy builds the foundation of trust in our relationships. We uphold the highest standard of discretion, ensuring all client information is handled with the utmost security.
Integrity
We act with honesty, fairness, and accountability to guide our underwriting, relationships, and culture.
Teamwork
Fostering collaboration, communication, and shared success.
Respect
We treat our colleagues, partners, and clients with professionalism and consideration.
At Sure Sports, we know that every athlete’s journey is different. That’s why we take a personalized approach to lending, offering loan solutions that are built around the unique needs of each individual borrower. Whether you’re a pre-draft player preparing for your professional debut, a veteran navigating free agency or arbitration, or simply looking for a mortgage designed with athletes in mind, we’re here to help you move forward with confidence.
Our team brings years of experience and deep knowledge of the sports industry to every conversation. We understand how fast things move, and we’re built to move just as quickly. In many cases, we’re able to complete and fund loans in as little as 48 hours, so you can stay focused on your career while we handle the rest.
We also understand the financial challenges that can come with an unpredictable schedule. That’s why our loans are structured with features that work for you. With no payments required during the off-season and no prepayment penalties, you have the flexibility to manage your finances on your terms.
At Sure Sports, we’re more than a lender. We’re a long-term partner committed to helping you reach your goals—whether it’s purchasing your first home, funding off-season training, or planning for what comes next. Whatever stage you’re in, we’re here to support your success, both on and off the field.
Confidentiality is at the forefront of everything we do
Sure Sports maintains strict confidentiality in all communications. We prioritize protecting the privacy of our borrowers and take all necessary measures to ensure it is upheld throughout the process.
Get Started
Apply today
Get in touch with one of our representatives to kick off your loan approval process.